Solutions
CookieWP ensures compliance with leading data protection regulations, including the DMA, GDPR, CCPA/CPRA, VCDPA, LGPD, as well as TCF v2.2, Google Consent Mode, and Microsoft UET Consent Mode. It allows users to freely accept or reject data processing, manage cookies, and receive clear, understandable information before any data is collected.
DMA (EU) – Digital Markets Act
The Digital Markets Act sets stricter requirements for large digital “gatekeepers” regarding data usage, including cookie management. CookieWP helps ensure that users can freely give or refuse consent for data processing, as required by the DMA—clearly, transparently, and before any data is collected.
GDPR (EU) – General Data Protection Regulation
The GDPR is the primary data protection regulation in the European Union. CookieWP ensures compliance with GDPR requirements, including:
- Explicit user consent is required
- Cookies are categorized by type
- Users can modify or withdraw consent at any time
- No data is collected before consent is given
CCPA (California Consumer Privacy Act) / CPRA
California’s CCPA and its extension, the CPRA, grant users the right to opt out of the sale and tracking of their personal data. CookieWP enables visitors to:
- Manage cookie settings
- Select “Do Not Sell or Share My Personal Information”
- Receive clear and transparent information about data usage
VCDPA (Virginia Consumer Data Protection Act)
The Virginia data protection law sets similar requirements to the GDPR, including:
- User consent for the processing of sensitive data
- Clear information about data categories
CookieWP helps websites meet these requirements through user-friendly cookie management.
LGPD (Lei Geral de Proteção de Dados – Brazil)
Brazil’s LGPD requires that users must be able to review, accept, or reject data processing. CookieWP enables compliance by providing:
- User consent collection before cookies are loaded
- Consent management in accordance with LGPD requirements
- Clear and understandable information in Portuguese (if needed)
TCF v2.2 (Transparency and Consent Framework – IAB Europe)
TCF v2.2 is an industry standard that provides a structured way to manage user consent in accordance with the GDPR. CookieWP includes integrated support for TCF v2.2, allowing its use with advertising and analytics partners that require this consent framework.
Google Consent Mode (EU)
Google Consent Mode allows Google tools (Analytics, Ads, etc.) to operate in a consent-based mode, adapting to the user’s choices. CookieWP supports integration with Google Consent Mode v2 to:
- Block or activate cookies based on user consent
- Send consent status to Google tags
- Ensure accurate and lawful data flow within Google systems
Microsoft UET Consent Mode
Microsoft UET (Universal Event Tracking) is a tracking solution for Bing Ads campaigns. CookieWP allows you to control the activation of UET tags only after user consent is given, ensuring compliance with data protection requirements and providing clear management of user choices.